Joey C. Vitale - Blog

Episode 32: Contracts WON’T save your business

Recap:

It’s not your fault. When business owners think of the legal side these days, they typically think of one word: CONTRACTS.
 
The problem is — contracts alone won’t save your business.

Show Notes

02:23 - Joey's signature legal method
02:43 - PLAN
04:49 - PROTECT
05:48 - PROSPER

 
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Episode 31: The Difference Between Copyrights and Trademarks

Recap:

If this legal stuff is confusing for you, you're in the right place, especially when it comes to this distinction that, so many business owners get tripped up on between copyrights and trademarks.

So today we're going to be talking about this difference and maybe when you hear about copyrights and trademarks, you're just like, Joey, I don't understand the difference at all or maybe you feel like you've got a good sense of it, but just not a hundred percent in terms of your confidence.

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Episode 29: Do you really NEED a trademark?

Recap:

I get people all the time saying, Joey, I am following you on social, I like what you're doing. I would love to work with you, but just be real with me. Do I really need a trademark? It's a good question.

Show Notes

01:20 - What does it mean to have a trademark?
02:50 - Protect your brand
04:43 - Don't accidentally infringe somebody else

 
 
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Episode 28: What Are the Benefits of Getting Trademarked?

Recap:

Let's break down the main reasons why you should consider strongly to prioritize trademarks on your to-do list without getting sucked into all that legal mumbo jumbo. And there are really three main things that you want to consider three main benefits to securing your trademark reasons.

Show Notes

00:45 - What is the point of trademarks?
01:05 - Benefit #1
02:38 - Benefit #2
05:28 - Benefit #3
08:06 - Connect with us at [email protected]

 

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Episode 27: When should I WAIT to trademark?

Recap:

You know I love trademarks, but is there ever a reason ever when you can wait on getting something trademarked in your business, is there ever a good way for you to wait on trademarking with the business?

That's a good question. And it's one that, I'm going to tackle in today's episode.

Show Notes

00:54 - Can I wait on getting something trademarked
01:10 - Reason #1
02:24 - Reason #2
03:49 - Reason #3
 
 
 
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Episode 26: How to Bounce Back from Burnout with Jennifer Bassman

Recap:

To give you a little bit of context for the very beginning of this episode, we start out by talking about these two concepts that are pretty important in this world of strengths finder or Clifton strengths, which is a personality test. And it's this idea of basements versus balconies... you know what Jennifer says this better than I do...

Meet our Guest Expert - Jennifer Bassman

This week we sat down and chat with certified Clifton strengths coach and author of the book Stop...

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Episode 24: The Power of Trademarks with Elizabeth Henson

Recap:

You'll discover Elisabeth's own journey of how she got to understand trademarks better, understand more why they're important.  Hopefully some of that sounds familiar or resonates with you and then we end the podcast talking about more advanced questions and issues that she has in the trademark world. 

Meet our Guest Expert - Elizabeth Henson

You know, I love a trademarks. I think they're super important. But I don't think that it's enough for you to just hear from me how...

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Episode 23: Two Must-Have Processes for Professional Service Businesses with Casey Clark

Recap:

On this episode, you're going to hear from Casey himself how processes are key to a business and what processes are the most important for a business.

Meet our Guest Expert - Casey Clark

For our last episode for 2020, we tackle how 2 processes can take your business to the next level and Casey Clark of Cultivate Advisors takes a deep dive into those processes, and breaks it down for us.

Follow him on social:

 
The Cultivate Advisor Propeller Visual:...
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Episode 22: Copy that Converts with Kate Dramis

Recap:

We are continuing our streak of these amazing interview episodes. I call them my secret weapon interviews. I know that you know, that one of the most important things, when it comes to building a business is your content. It's your messaging. It's your copy, right? So how do you create copy that converts?

Meet our Guest Expert - Kate Dramis

This week on Owning it, I share how about a year ago, Kate Dramis came into my orbit, and how this full of energy, super informal but...

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Episode 21: Speaking to Scale with Jessica Rasdall

Recap:

It's not just about being visible. It's about being visible effectively. Which means speaking effectively to scale your business. I can't think of a better person to speak on this subject than my dear friend, Jessica Rasdall.

Meet our Guest Expert - Jessica Rasdall

This week on Owning It, I'm excited to be able to share and listen to her stories, her knowledge and expert advise on how you can - as an entrepreneur embrace your unique story that will allow you to inspire and...

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