Recap:

Today I'm going to give you the top three reasons why you want a trademark attorney in your back pocket.

Although business owners aren't craving to work with an attorney the way you might be  excited to work with a marketer or sales strategist or business coach, there are really important and actually kind of sexy reasons to work with a trademark attorney.

Show Notes

Recap:

To give you a little bit of context for the very beginning of this episode, we start out by talking about these two concepts that are pretty important in this world of strengths finder or Clifton strengths, which is a personality test. And it's this idea of basements versus balconies... you know what Jennifer says this better than I do...

Meet our Guest Expert - Jennifer Bassman

This week we sat down and chat with certified Clifton strengths coach and author of the book Stop...

Recap:

I just want to make a quick episode for you to go over just some for things that I think that you should do this year, legally. Just a disclaimer here that you don't need to do any of the things I mentioned on this episode, but I think it's a best practice.

Show Notes

Recap:

You'll discover Elisabeth's own journey of how she got to understand trademarks better, understand more why they're important.  Hopefully some of that sounds familiar or resonates with you and then we end the podcast talking about more advanced questions and issues that she has in the trademark world. 

Meet our Guest Expert - Elizabeth Henson

You know, I love a trademarks. I think they're super important. But I don't think that it's enough for you to just hear from me how...

Recap:

We are continuing our streak of these amazing interview episodes. I call them my secret weapon interviews. I know that you know, that one of the most important things, when it comes to building a business is your content. It's your messaging. It's your copy, right? So how do you create copy that converts?

Meet our Guest Expert - Kate Dramis

This week on Owning it, I share how about a year ago, Kate Dramis came into my orbit, and how this full of energy, super informal but...

Recap:

It's not just about being visible. It's about being visible effectively. Which means speaking effectively to scale your business. I can't think of a better person to speak on this subject than my dear friend, Jessica Rasdall.

Meet our Guest Expert - Jessica Rasdall

This week on Owning It, I'm excited to be able to share and listen to her stories, her knowledge and expert advise on how you can - as an entrepreneur embrace your unique story that will allow you to inspire and...

Recap:

Today, I'm going to be giving it the quickest, shortest version of an answer that I get to a pretty loaded question, which is - Joey, how long does it take to get trademarked? 

Show Notes

Recap:

I know the legal side of stuff is scary and overwhelming enough. And then on top of it, we've got this layer of serious scam that you have to pay attention to. Now you might be wondering, Joey, what the heck are you talking about? Well, let me set the scene here really quickly.

Show Notes

Recap:

Today you're going to discover the secrets to naming your next course, podcast, or even your next business name to avoid trademark traps.

Whenever it comes to naming anything in your business, we have to talk about trademarks.

Now this secret to naming and to trademarks has three parts to it. So I'm going to be going through each one of these parts at a time. It's called my signature RAD method (R-A-D).

Show Notes

Recap: 

This episode is one of the legal-ish ones. When you really look at problems that people are having on the legal side, usually there's some element of a lack of trust that it's the heart of that legal problem. So today we're going to be putting that squarely legal stuff to the side for a moment, and we're going to be diving head-on into what trust means. Why you don't have a more of it in your business? And how to get more trust back into your business.

Show Notes